Your next customer may already be scrolling.
The question is whether you will give them a reason to stop. Professional video can turn your products, website and ideas into something more visual, engaging, memorable and easy to share.
Before someone can buy from you, they first have to notice you.
People move quickly online. They scroll, skim and swipe. Video creates movement, sound and visual storytelling that can help interrupt that pattern and give someone a reason to look closer.
Capture Attention
Movement can immediately change the experience of a page, post or promotion and give a shopper something to notice.
Show Instead of Tell
Give customers a visual way to experience products, offers, collections or the personality behind your business.
Be Remembered
Strong visuals, motion, music and messaging can create a more memorable impression than a static page alone.
Video Built Around Your Business
You do not need a production studio or video editing experience. Our team can help turn your products, ideas and promotions into polished marketing content.
You bring the store. We help bring it to life.
Your online store may already have products, images, descriptions and promotions. Video gives those same assets another dimension.
eMerchantClub can create professional promotional and hype videos designed around your online business — combining visual storytelling, product imagery, movement, text, transitions, music and messaging into a finished marketing piece.
The goal is not simply to make something move. The goal is to create something that earns attention and gives customers another way to experience your business.
Video can support nearly every part of your ecommerce marketing.
A good video does not have to be a commercial. Sometimes it simply needs to make a product, promotion or idea easier to notice and understand.
Product Features
Showcase a specific product with movement, imagery, text and messaging designed to make it stand out.
Collection Highlights
Bring together multiple products around a theme, category, season or shopping opportunity.
Promotional Videos
Give a promotion, special offer or important marketing message more visual energy.
Seasonal Videos
Create content around holidays, seasonal moments, gift ideas or timely product opportunities.
Website Videos
Add movement to important website pages and give visitors another way to learn about your business.
Social Media Content
Create visual content that can give your social presence something more engaging to share.
A video does not have to live in just one place.
The same creative asset can become part of several different marketing channels, giving you more ways to use the content you create.
From an idea to something worth watching.
You do not have to figure out video production on your own. Our team can help turn a marketing idea into finished visual content.
Choose the Goal
Identify the product, promotion, collection or message you want the video to support.
Build the Story
Determine the message, visuals and overall direction that fit the marketing opportunity.
Produce the Video
Combine imagery, movement, text, music and transitions into a polished finished piece.
Put It to Work
Use your video across the website, social media, promotions and other marketing channels.
Effective ecommerce video does not require a massive production crew, expensive equipment or a movie-sized budget.
What matters is whether the video communicates something clearly, looks professional, fits the brand and gives people a reason to keep watching.
Sometimes a focused 30-second product video can do more for a message than another block of text ever could.
Have a product or promotion that deserves more attention?
Talk with an eMerchantClub Marketing Advisor. We can discuss your idea, explain available video marketing options and help determine how video could support your store.
Video marketing without needing to become a video editor.
Does eMerchantClub create marketing videos?
Yes. eMerchantClub can create professional promotional, product-focused and hype-style marketing videos designed around a member's online business.
What can a marketing video be about?
Videos can focus on individual products, product collections, seasonal opportunities, special promotions, website messaging or broader brand awareness.
Where can I use my video?
Depending on the video and your marketing plan, it may be used on your website, Facebook Business Page, social media, email campaigns or other promotional channels.
Do I need to record the video myself?
Not necessarily. Our team can discuss the creative direction and available assets with you and help determine the best approach for the video you want to create.
Do I need video editing experience?
No. The purpose of the service is to give you access to professional marketing video without requiring you to become a video editor yourself.
Who can I talk to about video marketing?
Call the eMerchantClub Marketing Advisors at 888-617-7219 to discuss your store and available video marketing options.
Your store doesn't have to just sit there.
It can move. It can speak. It can tell a story. Let eMerchantClub help you create video content worth watching.